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Conducting Research using ChatGPT + Web Search
In this lesson we will cover how to effectively conduct research by combining ChatGPT's capabilities with web search functionality to get accurate and up-to-date information for your small business needs.
Understanding ChatGPT + Web Search
When logged into ChatGPT, you can leverage its ability to search the web and provide current information. This is especially valuable for small business research tasks.
Key Research Principles
- Be specific about what information you need
- Ask for current data and trends
- Request sources and citations
- Break complex research tasks into smaller questions
Example Research Topics
- Market analysis for your product/service
- Competitor research
- Industry regulations and compliance
- Consumer behavior trends
Best Practices
- Start broad then narrow down
- Verify information across multiple sources
- Ask follow-up questions for clarity
- Request specific time periods for data
Good Prompt ✅
Using current web data, research the top 3 marketing strategies used by successful small coffee shops in urban areas in 2024. Please include statistics on their effectiveness and cite your sources.
Bad Prompt ❌
Tell me about marketing for coffee shops