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Competitor Research Solution Explanation
A good solution to this exercise should include several key elements:
- Geographic specificity (downtown Seattle)
- Clear request for current pricing data
- Specific aspects of membership models to research
- Request for data sources
- Focus on direct competitors (other local gyms)
This approach ensures you get relevant, actionable information rather than generic gym industry data.
Solution Prompt
Search the web for current (2024) membership pricing and models of local gyms in downtown Seattle. Please provide: 1. Average monthly membership costs for at least 5 gyms 2. Common membership tiers and what they include 3. Any seasonal pricing patterns or promotional strategies 4. Additional revenue streams (personal training, classes, etc) Include sources for all information and focus on independent/local gyms rather than national chains.
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