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Understanding Different AI Tools and Their Capabilities
In this lesson we will cover the key differences between various AI tools like ChatGPT, DALL-E, and Midjourney, and learn how to choose the right tool for different business tasks.
Different Types of AI Tools
AI tools can be broadly categorized based on their core capabilities:
Text Generation AI (e.g. ChatGPT)
- Best for: Writing, analysis, coding, conversations
- Business uses: Customer service scripts, marketing copy, document summarization
Image Generation AI (e.g. DALL-E, Midjourney)
- Best for: Creating original images, modifying existing images
- Business uses: Social media graphics, product mockups, logo design concepts
Voice/Audio AI (e.g. Whisper, Murf)
- Best for: Speech-to-text, text-to-speech, audio editing
- Business uses: Transcribing meetings, creating voiceovers, podcast editing
Choosing the Right Tool
To select the appropriate AI tool:
- Identify your specific task/goal
- Consider the type of output needed (text, image, audio)
- Evaluate features like customization options and export formats
- Compare pricing and usage limits
For example, if you need to create product descriptions, ChatGPT would be more suitable than DALL-E. For product photography mockups, image generation AI would be the better choice.
Good Prompt ✅
I need to create social media content for my coffee shop. Please help me understand which AI tools would be most appropriate for: 1) Writing engaging post captions 2) Creating eye-catching images of coffee drinks 3) Generating hashtag suggestions
Bad Prompt ❌
I want AI to help with my business